Partner - IBM


Sensitel specializes in leveraging Internet of Things (IoT) and big data technologies to help companies make smarter decisions and deliver excellent customer experiences. Sensitel specializes in leveraging Internet of Things (IoT) and big data technologies to help companies make smarter decisions and deliver excellent customer experiences. The firm is based in Santa Clara, California.
Business need
Many retailers suffer from the same headache. When a shopper enters a store seeking advice, if they cannot find a sales assistant quickly, they leave empty-handed – and the store loses out on a sale.
Solution
Sensitel’s SENS platform uses the Internet of Things (IoT) to track shoppers’ locations and even recognize their faces, and sends mobile notifications to help staff assist customers and make offers.
Benefits
Location analysis and facial recognition help retailers deliver personalized services. For every 10 percent increase in staff engagement with customers, sales are estimated to increase by 5 percent.

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